Fragrance
Hedione
Definition
A synthetic jasmine odorant with a light, diffusive quality that makes fragrances feel 'airy.' It activates pheromone receptors, creating the perception that a scent is more complex than its ingredient list suggests.
Why it matters for dupe shopping
Hedione is inexpensive and widely available, meaning budget fragrance houses can include it freely. Its presence in a dupe is a positive quality signal.